Plans built for visibility, reporting, and scale
Start on Free to understand visibility. Move to Pro for full tool depth and exports. Choose Agency when you need multi-site workflows, shareable outputs, and automation.
All prices in GBP · VAT included · No hidden fees
Best for
Understand what’s happening
Useful Free access with Lite Meta Snapshot, Lite Security Posture, and core Technical Audit within daily limits
FreeOperate properly on up to two sites
Full depth on key tools, CSV and PDF exports, and clean reports without watermarks
ProScale and deliver
Multi-site workflows, shareable and white-label reporting, automation, integrations, and client-grade delivery
AgencyAll prices in GBP. VAT included.
Feature depth is tiered: Meta Snapshot and Security Posture are Lite on Free and full on Pro and Agency; Technical Audit is core on Free and full on Pro and Agency. Agency adds scheduler, shareable and white-label reporting, Slack, and multi-site access.
Free
Useful Free access with Lite Meta Snapshot, Lite Security Posture, core Technical Audit, and visibility scoring within daily limits.
Best for: evaluating real visibility issues before you upgrade
Included
- 1 site
- 3 queries
- 1 scan/day
- 1 AI engine
- 25 Draft Preview URLs
- Meta Snapshot Lite
- Security Posture Lite
- Technical Audit (core)
- Basic visibility score
- Watermarked reports
- Core Help Center
Not included
- CSV exports
- PDF reports
- Shareable reports
- Scheduler
- White-label
- Slack alerts
- Multi-site access
Pro
Most PopularFull depth on core technical tools, stronger reporting, CSV and PDF exports, and no watermarks.
Billed annually (10x monthly)
Best for: running up to two sites properly
Included
- 2 sites
- 20 queries
- 8 scans/day
- 3 AI engines
- 250 Draft Preview URLs
- Meta Snapshot (full)
- Security Posture (full)
- Technical Audit (full)
- Bring your own OpenAI key (BYOK)
- CSV exports
- PDF reports
- No watermarks
Not included
- Shareable reports
- White-label reports
- Scheduler
- Slack alerts
- Multi-site access
Agency
Everything in Pro, plus multi-site access, scheduler, shareable and white-label reporting, Slack, and workflow support for scaled delivery.
Billed annually (10x monthly)
Best for: agencies, consultants, and multi-site delivery
Included
- All Pro features
- 10 sites
- 250 queries
- 999 scans/day
- 8 AI engines
- 1000 Draft Preview URLs
- Fix Assist
- Cases
- BrandOS (Beta)
- Portfolio view
- Share of Voice
- Scheduler
- Advanced reporting workflows
- Shareable reports
- White-label reports
- Slack alerts
Feature comparison
Usage allowances and features vary by plan. See below for what each tier includes.
Swipe to compare →
| Feature | Free | Pro | Agency |
|---|---|---|---|
| Usage | |||
| Sites | 1 | 2 | 10 |
| Queries | 3 | 20 | 250 |
| Scans per day | 1 | 8 | 999 |
| AI engines | 1 | 3 | 11 |
| Draft Preview URLs | 25 | 250 | 1000 |
| Reports & follow-up | |||
| Meta Snapshot | Lite | Full | Full |
| Security Posture | Lite | Full | Full |
| Technical Audit | Core | Full | Full |
| CSV exports | |||
| PDF reports | |||
| Report watermarks | Yes | No | No |
| Advanced reporting workflows | — | — | |
| Shareable reports | |||
| White-label reports | |||
| Workflow & automation | |||
| Scheduler | |||
| Slack alerts | |||
| Bring your own OpenAI key (BYOK) | Yes | Yes | |
BYOK available on all paid plans.
Answer engines (API catalog)
CiteWorth connects to 9 answer engines via API. Each plan caps how many you can enable per scan: 1 on Free, 3 on Pro, and 8 on Agency. OpenAI Search is always available in the catalog on every plan.
- Bing Copilot
- Brave Summarizer
- Google AI Overviews
- Google Gemini
- Kagi
- OpenAI Search
- Perplexity
- Tavily
- You.com
- xAI Grok
- Phind
Bring Your Own OpenAI Key
Use CiteWorth with your own OpenAI account. BYOK is available to all paid subscribers on Pro and Agency — not on Free.
- Bring your own OpenAI key (OpenAI V1)
- Your CiteWorth subscription still controls platform access, limits, and features
- When a valid user OpenAI key is used, CiteWorth does not debit provider pass-through usage by default. Platform access, subscription limits, and orchestration fees may still apply.
More providers may follow. BYOK V1 supports OpenAI first.
Support model
Free & Pro
Help Center and standard support workflows.
Agency
Priority support workflows, advanced reporting, and agency-grade operational features.
Agency-only
Rate-limited and cost-controlled
Grounded strictly in CiteWorth help documentation
Every answer includes citations
No dark patterns. No lock-ins.
- Monthly plans cancel anytime
- Yearly plans are billed upfront (10x monthly)
- Usage allowances and features vary by plan — see the comparison table
- Agency AI Support is doc-grounded and cost-controlled
- BYOK does not replace your CiteWorth subscription — plan limits and platform access still apply
Explore key features
How usage works
Scans and queries
Each plan includes a daily scan allowance. Higher tiers add more daily scans, broader workflow access, and stronger reporting.
Audit depth and reporting
Free includes Meta Snapshot Lite, Security Posture Lite, and Technical Audit (core), with watermarked reports. Pro unlocks full depth for those tools plus CSV and PDF without watermarks. Agency adds advanced reporting workflows, shareable and white-label reports, and automation.
Sites and scale
Free covers one site; Pro covers up to two sites. Agency supports up to ten sites with advanced workflow outputs. Competitor tracking is available on all plans.
Frequently asked questions
Can I switch plans later?
Yes. Upgrade or downgrade at any time from the Billing page. Changes take effect at the start of your next billing cycle.
What happens if I hit my scan limit?
You will see a notification and can wait for the next daily allowance or upgrade your plan to continue scanning.
Is there a contract or lock-in?
Monthly plans cancel anytime with no penalty. Yearly plans are billed upfront and run for 12 months.
Do you offer refunds?
Contact support within 14 days of purchase for a review. We handle refund requests on a case-by-case basis.
Can I use my own OpenAI API key?
Yes. Paid CiteWorth subscribers can connect their own OpenAI API key. Your subscription still controls access to CiteWorth features, limits, and workflows, but provider pass-through OpenAI usage can run through your own OpenAI account where BYOK is enabled. BYOK V1 supports OpenAI first.
Not sure which plan fits?
Start free to evaluate and explore. Upgrade when you need stronger reporting, exports, or multi-site workflow.
TL;DR — CiteWorth: Free (Lite snapshot & posture, core Technical Audit, daily limits), Pro (£39.99/month or £399/year — full Meta Snapshot, Security Posture, Technical Audit; CSV/PDF; no watermarks), Agency (£99.99/month or £999/year — all Pro plus scheduler, shareable/white-label reports, Slack, multi-site, advanced reporting workflows). All prices GBP, VAT included. Monthly plans cancel anytime.